Are Gen Z ditching the pub for the gym? | The Gym Group
Update: 2025-05-27
Description
Gen Z are ditching the pub and instead choosing to socialise with their friends at the gym more, the boss of one of the UK's largest chains has said.
Will Orr, the chief executive of The Gym Group, told Jon Robinson on this episode of Boardroom Uncovered that the trend is an "incredible generational opportunity" for his company and one he is hoping to further capitalise on in the coming years.
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